Making Money
From Your Passion


Learn how to attract clients to you
and discover the secrets
for getting them to buy from you!

a unique 3-day program where you will learn the precise steps
you need to follow to quickly build your own personal, profitable business
doing the thing you are passionate about.

Who is it for?

You've set up in business, doing your particular craft, and you are beginning to realise...

"Do what you love and the money will follow" does not always happen!!

It's not enough to be incredibly talented in the area of your passion. There are loads of people who are talented at one thing or another who are not making much money at it.

On the other hand there are folks who are not particularly brilliant at what they do but they are making plenty of money.

So what do these people do differently?

They value themselves and they have a clear direction.

And how do they do this?

They decide what they are offering
They decide who their clients are
And they get these clients to come to them

Because without clients your business is not making profit. And without profit, you ain't in business! It's more of a hobby.

If you are content with having a hobby, then all is well!

However, if you want to make a living following your passion and doing what you love, then this exceptional program is for you.

First off, we are going to make an assumption. We are going to assume that you are actually doing what you love; you are doing the thing that you are passionate about.

This is a very important point. In fact, it's THE vital starting point. Once this is in place, the rest becomes much easier.

So what are you actually selling?

Most people will answer that they are selling what they make. But think about it this way.

Chanel manufactures perfume, but they are selling fantasy. BMW manufacture cars, but they are selling status symbols. Beauty product manufacturers put creams and lotions on the shelves, but they are selling hope.

Remember that people buy what they want, not what they need. And what they want is driven emotionally.

To illustrate the point, have you ever bought something you couldn't really afford but you really wanted it? And then you had all these reasons and justifications why it would be a good idea? This is how people make purchases - emotionally!

This program will teach you the difference between your goods and what you are actually selling.

What feeling do you want your customer to have about your business? Is that what occurs right now? What adjustments do you need to make to improve it?

These questions and a lot more will be answered in this program.


Who are your clients?

Many small business owners would like to sell to anyone who might buy from them. And it's understandable, because there is, so to speak, a hunger, to sell your wares and make money.

But how often have you spent time trying to sell to someone who in the end does not buy and it has been a huge waste of your time?

Who your clients really are is a tricky one to sort out. And this is why so few people do it. And, unfortunately, it's why 99% of businesses will fail within 5 years. They have not narrowed their focus of attention to potential buyers.

Instead they insist on trying to make everyone a potential buyer and waste valuable time and resources "spinning their wheels in the mud!"

You will leave this program with a very clear idea of who your clients are, as well as the ability to teach others how to notice your potential clients and send them along to you.

Getting your clients to come to you...

First of all, you have to know who your clients are!

It may sound simple and obvious but common sense seems not to be so common today.

Anyway, when you know exactly who your ideal clients are, it becomes very easy to get your marketing material in front of them, attract their attention and have them come to you because they are interested in what you are offering.

You do have marketing material, don't you?!

Oh! And did we mention that in order to run a business, you have to be able to sell?

We know that people don't like to hear that and it has to be said anyway. Because unless you can sell, you are wasting your time being in business. Unless, of course, you can afford to hire a salesman!

But not to worry, we will cover sales and marketing in this 3 day course as well. Note: The seminar is about having the clients buy from you as opposed to you having to sell!

Yes, that is a whole lot of stuff in 3 days!!


What participants are saying after Day 1

"Very focussed attention. Interesting to analyse my goals and direction and get more cohesion into my thinking and expectations."

- Paul O'M

"Definitely helped me focus on achieving my dream goal. A good kick in the ass!"

Ed P.

Book your place now

The choice...

In order to run a business you have to be able to do many things. Firstly, of course, you need the technical expertise to make your items. Then you need to be able to market and advertise them, deal with clients, organize the finances, manage your time, make sure you get rest and time off, track what's working for you, and plan for the future.

So here's the choice. You can read dozens of books, attend loads of lectures and talks and then go away and figure out on your own what's best for your business and how to implement it. (Remember, the way your business is right now is a direct result of the way you have been doing things up to now!)

Or you can invest in this program, learn from people who have done all the reading and made all the mistakes, but who now know how to follow their passion and make things work, and who now run their own businesses... successfully!

And not only learn, but actually DO many of the things that are vital to having a successful and profitable business...

It will change the value you put on yourself and what you offer to others. And you will be clear about the direction you want your business to be going.


How it works

The course will run one day a month, on October 14th, November 4th and December 2nd.

You can choose to do one, two or all 3 days. This means that each day will be a complete module in and of itself. So you can choose to do only that day that is of interest to you.

To get the full benefit of this unique course, it's recommended that you do all 3 days.

And there is the usual discount for booking all 3 days in advance. Because then we know that you are committed to doing what it takes to turn your passion into a profitable business venture that will allow you to do what you love and have the time off to enjoy other areas of life as well.

Book your place now

Dates And Venue:

The course will be held in Dun Laoire, Co. Dublin.

Day 1

On Day 1 we will cover the following

You will also learn how to streamline your business, taking what actually works and using that as the basis for making decisions about moving your business forward towards making more profit.

We will also look at how you are presenting your business and where you want your passion to lead you, as well as how you want your business to be in the future.

More comments on Day 1:

"The first day of the course was exactly what I needed. Firstly it narrowed down my thoughts, which were very scattered, and it gave me a clear vision of my real business aim.

The technique that David gave us was so simple to see if our business was financially viable, and after laughing with the results, I have opted for a better solution than working 520 days a year to reach my financial goal!!

Once my true goal was made clear it just fit into place when I discovered my true passion, or my essence, and that is what will keep my attention and interest into the next phase of my work.

At no stage did I feel abandoned, even through the "Oh, sh*t!" moments, and there were a few. This was a great way to express the moment of realisation, when things become crystal clear and you just sit back and laugh because something so serious before becomes a small, non-problem.

It was a totally different way of thinking and instead of deciding what is needed out there, it is an inspiring way to decide what do I love and how can I make a business out of it. Not only did I finally admit, yes this is my dream, but I also got to follow through to how it can be my career.

After having mentor meetings before, and the work load is heavy afterwards, with this one day workshop I felt that the hard work was all done inside the room, so afterwards I came away exhausted but very satisfied. I have just broken free from the running around and trying to keep a busy schedule that was my job in the past.

On the day I just stepped into my new career, that was very manageable and will work with ease since it is very much part of the person that I am. When you do something you love it cannot be called a job, it is like you are cheating. You get up everyday and are excited about what is ahead. Deep down I feel that it is a shame everyone cannot feel this, although it is a choice!

Even after the first session things have changed dramatically. The day after, Monday, I went to notify the people that I had been supplying to tell them that it was not really working for me. And obviously with the right approach that I went with, they were fantastic about it. On the way home I called into three different places and I have myself booked in to teach in these premises. That evening I got an email from someone asking me to teach a class, and things haven't stopped there!

When it feels right, then it just falls into place. Once I realised what I really wanted to be doing with my career and as long as I followed my own passion it has been the easiest decision I have made in a long time.

Thanks David!

I am still wondering how you know so much, no matter what people spoke about, you knew about it and even had a story to tell to give an example.

It was great to sit back and see other people sort out their passion, then career and then see the change come over them as they play out how they want their career to go and realise that if they thought of it then there is nothing that can stop them. It was good to learn from others, even though you could see where things were heading, the process that they took was very interesting.

With this different approach I am really looking forward to the next session, already I have started using the techniques from the day and can actually sit back since things are running smoother already. I have even taken two days off this week!!!!

Karen H.



Day 2 - Nov 4th

Day 2 will be about

Knowing your ideal client is a vital aspect of any business. And it's the one aspect that most small business owners do least about.

Once this piece has been clearly established the marketing and sales pieces become infinitely easier. So we will spend a considerable time working with you so that you are very clear on who you want to be working with.

Once this is done, you will begin to create ideas about how best to get you and your message in front of these people. We will share lots of ideas with you about how best to organize you and your business to be more efficient and effective in making a profit.

 

Day 3 - Dec 2nd

This day is about

On this day we will give you some of the secrets of writing to your clients. You will learn how to write material that is irresistible to your ideal clients.

You can expect to go away with enough written material in your hand to write a great brochure, or ads or even articles about your passion and the things you sell.

You will also learn how to present yourself in a way that generates good feelings in your clients. After all, what people want to buy are good feelings.

Learn how to link these good feelings with your passion and products and you're onto a winner!

 

Things you should know

This program is experiential and hands on. That means that it is not a lecture. We will lead you through the various things that you need to do to run a profitable business so that you are not left to do these things alone after the program. (Because experience shows that people rarely do it afterwards).

At the same time, we will not be doing it for you. This program is only for those who are willing to take responsibility for their own business and their own lives.

At present there are no plans to repeat this program. So make sure you catch it this time.

Book your place now

Your Trainer

This program will be run by Dr. David Mc Dermott. He left a career as a Plastic Surgeon to study how humans function and communicate when they are operating effectively.

He runs workshops in North and South America, UK, Italy, Spain, Sweden and Denmark. He is now beginning to run programs in Ireland, his home country.

He specifically works with individuals who are determined to step away from the conditioning of society and live a life according to their own passions and desires.

He teaches people how to make decisions and take action in relation to the things they are passionate about.

Your Investment

For private coaching, not just to learn all these things, but to actually get them done, you would pay well over 1500euro.

This program will be run with a small group of committed individuals so that everyone gets plenty of individual attention.

You will leave not just with new and important information about your own business, but you will have taken many of the most important steps to having a profitable business from doing what you love doing.

How much is that worth to you?

Because the investment for one of these 3 days is only 140euro!

Come along for 2 days and it's 260 euro, so you save 20euro.

If you are serious about changing how you do business because you want to run a successful, profitable businesss, book yourself in for the 3 days, pay for all 3 in advance and we'll give you a 60 euro discount! This means that you will only pay 360euro for all this learning and knowledge.

AND... You will walk away from this program with much of the hard work already done!! That's an unbeatable return on your investment for you!

Remember, we are not planning on running this unique program again. Come and get it while it's hot!!

Learn how to make a profit doing what you are passionate about...

If you need more information to make a decision and also to book your place on this unrivalled program, use the form below to contact Karen Harper. (We use this form to avoid spam)

Do it now...!


Book your place / Find out more
Please note that all fields followed by an asterisk must be filled in.
First Name*
Last Name*
E-mail Address*
Your question or comment*

 

 

Return from Making Money From Your Passion
to Decision Making Confidence